Thursday 8 March 2012

Decoding the new gift dilema

We’ve selected a few of the common problems we often find our customers presented with when choosing a gift for that special new arrival.  Each one can make it hard to ensure your gift is appreciated and enjoyed so bearing this in mind we’ve compiled a few suggestions for you.

Problem:  The parents already have other children, particularly if the age gap is small.

With the most common age gaps between siblings just 2-3 years most parents will already have most things they need.  Many customers worry that they’ll just be duplicating or that the gift will feel unoriginal.


Suggestions:  Personalisation is a nice way to make something truly special and particularly for the new baby.  If you’re worried about things they already have then you could opt for something useful like a blanket or bath towel where more is always helpful.  A ceiling mobile is another item that we find is particularly appreciated.  These can be used in any room and long after the baby phase has passed  they still make beautiful decorations.  Pay attention to any nursery theme that has been decided on to avoid clashing colours.

Problem:  The parents are particularly fussy or have very specific tastes.

We often find this is more common in first time parents who are very protective over the whole experience.  Sometimes new mums and dads have very specific ideas even down to the smallest of details and it can be daunting if not terrifying trying to think of something they will like.

Suggestions:  Try to find out what sort of thing the parents like and ask them to highlight anything they particularly do or don’t like.  It’s better to ask and buy prepared than to risk upsetting anyone, after all if you’re going to spend money and put in effort you really want to know it’s going to be loved.  If you’re really not sure then use what you know about the parents and opt for careful choice over a big statement.  While you want your pennies to stretch to as special a gift as possible sometimes making a compromise for something you know they will like is just safer.  A good tip is to look for something that matches the parents profession or interests i.e a doctor set for a physician or a cow themed gift for a farmer. If you’re really stuck pop in a receipt and nice letter and let them decide for themselves.

Problem:  Money is no object and they own the best of everything already.

The worry here is that you’re efforts will be totally disregarded and they probably already own a bigger and better one.

Suggestions:  Avoid clothing and practical things and opt for something original or unusual.  Hunt around until something really unique catches your eye, something you know mum or dad is fond of perhaps or something that reflects your personality.  There are plenty of fun and lesser know manufacturers making some great toys & giftware so there is bound to be lots they’ve never come across before.  Look at things for the future, something for when the baby is 6 or even 12 months old.

Problem:  Your budget is very small and you’re worried your gift will fall a little flat.

If you’ve only got a few pounds to spend or you’re looking for a token gift then it can feel a little overwhelming seeing the prices of some baby items.

Suggestions:  There are literally hundreds if not thousands of beautiful things you can get for under £10 and even under £5.  The key is to keep your expectations low and go for quality and originality than for the most you can get.  Rather than buy a whole outfit and competing with a whole wardrobe of cute new baby clothing select a truly spectacular vest, hat or bib that will have them reaching for it at every opportunity.  Rattles and other small toys are always appreciated but make sure that yours stands out as quaint, fun or a little bit different and always make sure they are safety tested.  You’ll be surprised what you can get for your money if you look carefully so it’s always worth asking the shop assistant for help because they will know where the little gems are hiding!

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